Basic Performance Specialist Course
This course helps optimize digital marketing effectiveness through a data-driven approach. It reinforces knowledge on planning, setting up, running, and optimizing ads by combining up-to-date theory with practical experience.
COURSE BENEFITS
Hands-On Multi-Platform Experience: Training on Meta, TikTok, Google Ads, LinkedIn, Apple Search Ads, and eCommerce (Onsite/Offsite).
Zalo EP Media Hub: Join for discussions and networking.
CV Support: Assistance with resume revisions.
Proposal Pitching/Reporting: Receive documents to understand overall background.
Career Path Consulting: Guidance on career development post-course.
EP Performance Marketing Certificate: Awarded upon passing the final exam.
Coaching by Experienced Instructors: Learn from experts with 6 years of experience at global advertising agencies like Dentsu, Publicis Groupe, and Anymind.
COURSE SUMMARY
Meta Ads Platform Lesson 1: Overview, Audience Structure
Meta Ads Platform Lesson 2: Placement, Inventory, Creative, Bid Strategy
Meta Ads Platform Lesson 3: Setup/Optimization and Fix Exercises
Google Ads Platform Lesson 4: Display Ads - Setup/Optimization and Fix Exercises
Google Ads Platform Lesson 5: Video Ads-
Setup/Optimization and Fix Exercises
Google Ads Platform Lesson 6: Search Ads-
Setup/Optimization and Fix Exercises
Google Ads Platform Lesson 7: Search Ads
TikTok Ads Platform Lesson 8: Overview, Setup and Interactive Add Ons.
Linkedin Ads Platform Lesson 9: Overview, Setup
E-Commerce Ads & Apple Search Ads Platform Lesson 10
Taxonomy, Report and Visualization Template Lesson 11
Media quotation and Planning Lesson 12
Contact Us
Email us at epperformancemarketing@gmail.com
Call us at 0903.023.752
Or, come see us in person at
Your address here.
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